EU probes Candy Crush, Minecraft creators over in-game payments

October 1, 2026 - 11:09

European regulators have opened a formal investigation into major video game companies behind popular titles such as Candy Crush and Minecraft. The probe focuses on how these companies handle in-game purchases, particularly the way virtual currencies and digital items are sold to players, many of whom are minors.

Authorities want to determine whether the companies provide clear and honest information about the real cost of in-game items. A common concern is that players, especially children, may not fully understand how much money they are spending when purchases are made through virtual coins or gems rather than direct currency. The investigation will also examine whether the terms and conditions attached to these games are fair and easy to understand.

Consumer protection groups have long argued that some game designs encourage excessive spending through pressure tactics, limited-time offers, and confusing pricing structures. The outcome of this investigation could lead to changes in how games are marketed and sold across Europe. If regulators find violations, companies could face fines or be required to adjust their payment systems and user agreements. The gaming industry is watching closely, as this case may set a precedent for how in-game purchases are regulated in the future.